GreenToCompete (G2C)

    Overview

    Summary

    Green2Compete is ITC’s new and ambitious strategy aiming to place environmental sustainability at the heart of MSME competitiveness. Its goal is to enable MSMEs from developing countries to become more competitive through green production and trade. 

    In this context, Green2Compete will support ITC's ambition to deliver cutting-edge and innovative trade-related technical assistance and will develop ITC's positioning as a leading development partner in the green transition. It will also serve as an umbrella to ensure coherence among ITC's interventions in relation to the green transition.

    This project will drive the implementation of the strategy along the following areas, namely: (1) establishment of a consistent corporate reporting mechanism, (2) mainstreaming of green competitiveness into ITC’s work, (3) development of innovative, new tools and approaches enabling MSMEs and related multipliers to benefit from a green transition, (4) engagement in dialogues and provision of inputs for a mutually supportive trade and environment agenda, and (5) partnerships and outreach to achieve scale.

    This project sets out a work plan for the first year of the strategy, keeping in mind the overall strategic ambition in the long-term. 

    Partners

    Sustainable Development Goals

    This project contributes to the following Sustainable Development Goals, as defined by the 2030 Agenda for Sustainable Development.

    Context

    Activating green trade worldwide

    The triple planetary crises of climate change, nature and biodiversity loss, pollution and waste are impacting livelihoods around the world. Transitioning to a green and inclusive economy is the defining challenge of our time.   

    Trade can make an important contribution to advancing the climate and environment agenda while contributing to the prosperity of poor and marginalized communities. 

    Through GreenToCompete, ITC is reinforcing its commitment to trade that is climate resilient, fosters biodiversity and promotes production cycles that are truly circular. Through GreenToCompete, ITC is placing environmental sustainability at the heart of what ITC is and does.   

    GreenToCompete works with stakeholders across international value chains and in the business and policy ecosystems. We provide capacity building, business tools, thought leadership and a global network to support small businesses gain a competitive advantage by “going green”. 

    Our partner-led GreenToCompete Hubs support green transformation with a focus on national priorities and local ownership. 

    With climate change, the change we shall see is the change we shall create. And this past year has taught us just how innovative and resilient we can be. The atmosphere is ripe for innovation and sustainable business models.
    With climate change, the change we shall see is the change we shall create. And this past year has taught us just how innovative and resilient we can be. The atmosphere is ripe for innovation and sustainable business models.
    Yvonne Otieno
    Miyonga Fresh, Kenya
    Miyonga Fresh Greens is an agro-processing small business based in Nairobi, Kenya, that has been exporting fresh fruits to Europe since 2015. Miyonga is a project beneficiary of GreenToCompete Hub Kenya.
    Miyonga Fresh Greens is an agro-processing small business based in Nairobi, Kenya, that has been exporting fresh fruits to Europe since 2015. Miyonga is a project beneficiary of GreenToCompete Hub Kenya.
    Our company now follows a business model that respects circularity and optimal use of raw materials, energy, water, and waste management. Integration of these ideas has helped us improve in many ways.
    Our company now follows a business model that respects circularity and optimal use of raw materials, energy, water, and waste management. Integration of these ideas has helped us improve in many ways.
    Robert Koech
    Siomo Tea Factory, Kenya
    Siomo Tea Factory is a Kenyan small business from the South Western Highland that employs 4,000 smallholder farmers in the region, and sells their products worldwide through the Mombasa auction. Siomo was selected for a coaching programme on Resource Effi
    Siomo Tea Factory is a Kenyan small business from the South Western Highland that employs 4,000 smallholder farmers in the region, and sells their products worldwide through the Mombasa auction. Siomo was selected for a coaching programme on Resource Effi

    Resources

    Green business, quite simply….is good business. It’s time to go green.
    Do not show

    ITC contact

    Ana Patricia
    Batalhone
    Email
    batalhone [at] intracen.org