Morocco

<p>The project focuses on enhancing the textiles and clothing sector in Egypt, Jordan, Morocco, Tunisia, and Sri Lanka to meet evolving market demands and adhere to forthcoming EU regulations. This initiative aims to promote greener practices, sustainability, circularity, and digitalization within the T&amp;C industry. By doing so, it ensures the retention of jobs and the creation of higher value-added positions while supporting economic growth and poverty reduction in these countries. The project operates on two key outcomes: enhancing T&amp;C enterprise competitiveness through sustainable trade and fostering a more effective ecosystem capable of driving systemic change, sustainability, and circularity in the sector. This transformation is vital for manufacturers to maintain access to crucial markets like the EU, US, and Japan, as they increasingly demand responsible and high-quality products. Additionally, the program encourages regional and global cooperation, knowledge sharing, and structural changes within the T&amp;C industry.</p>

<p>In view of the challenges to the trade of agricultural products in the NENA region, ITC will provide support<strong>&nbsp;to enhance intra-regional trade in selected agricultural value chains by removing obstacles to export, transit and import.</strong></p><p>The main objectives of this initiative are:</p><ul><li>To improve the livelihood of small-scale producers by unleashing new business opportunities through exports to regional markets</li><li>To reduce the cost of agricultural products for populations in NENA countries that are dependent on imports.</li></ul>