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    ITC publishes books, a magazine, trade bulletins and online trade statistics, targeting small firms in developing countries and trade support institutions.  ITC’s latest business guides are now free online.  Print versions can be purchased online from ITC's E-shop.

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  • What sells in e-commerce: New evidence from Asian LDCs

    Cross-border e-commerce can help least developed countries (LDCs) to become more competitive and diversify their exports – and this is especially true for Asia-Pacific, the most dynamic region in global e-commerce. To capture that potential, small businesses in these countries need more market intelligence.

    This paper fills that gap, using market data from Alibaba.com to identify which products from five Asian LDCs – Bangladesh, Cambodia, Lao People's Democratic Republic, Myanmar and Nepal – can generate the most demand abroad.

    Publication Date: 13 Apr. 2018

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