The ASEAN Regional Integration Support by the EU (ARISE) Plus is a regional programme for the ASEAN region.The EUR 8 million ARISE Plus Myanmar Trade-Related Assistance Project is fully funded by the European Union (EU).
Direct beneficiaries of the project are Myanmar producers, micro, small and medium-size enterprises (MSMEs)Final beneficiaries are producers, processors, collectors, traders, exporters, as well as women workers throughout and along the selected sector value chains.
The International Trade Centre (ITC) is the only United Nations development agency fully dedicated to supporting the internationalization of SMEs. ITC enables SMEs in developing and transition economies to become more competitive and connect to international markets for trade and investment, thus raising incomes and creating job opportunities, especially for women, young people and poor communities. Established in 1964, ITC is the joint agency of the United Nations and the World Trade Organization.ITC has been supporting the private sector in Myanmar since 1999 as part of its regional South-South Trade Promotion Programme, which helped to generate business for MSMEs in Asian and ASEAN markets. Myanmar’s first-ever five-year National Export Strategy was designed and launched in 2015 with ITC’s advisory support. Further, ITC contributes through trade-related technical assistance projects on food safety and SPS compliance, inclusive tourism, trade competitiveness and investment promotion. ITC is the implementing agency of the ARISE Plus Myanmar Trade-Related Assistance Project.