Regional Executive Forum 2002 as part of Southern Africa Trade Week in Muldersdrift 

The International Trade Centre, together with the Department of Trade and Industry South Africa and the Swiss Secretariat for Economic Affairs (seco), organized a Regional Executive Forum in Muldersdrift, near Johannesburg, South Africa, on 25-27 November 2002 as part of its continuing series of Trade Weeks in Africa. 

The objectives were to share the results of the recent Executive Forum on National Export Strategies, held in Montreux, Switzerland, with export strategists in the Southern African region and to debate the relevance to the region of the “model practice” recommendations developed in Montreux. A series of parallel consultations also took place, primarily with the purpose of reinforcing national and regional partnerships among institutions concerned with international competitiveness.

Monday 25 November 2002

• Session 1 - Moving from Comparative to Competitive Advantage – What are the Issues?

• Session 2 - ITC Toolkit for Competitiveness

• Session 3 - Competitive Advantage and the Trade Support Network – What is “Best Practice”?

Tuesday 26 November

• Session 4 - Competitive Advantage and the Value Chain – Where are the Links?

• Session 5 - Competitive Advantage and Business Alliances – Where Should the Focus be?

• Session 6 - Competitive Advantage and National Image – Is There a Case for National Branding?

Wednesday 27 November

• Session 7 - Competitive Advantage and “e” - What are the Implications?   

• Session 8 - Organizing for "e" - a Best Practice Approach

• Session 9 - Competitive Advantage and the Strategy Development Process: Where to Begin?

• Session 10 - Review of Conclusions - Where Do We Go From Here?

Detailed programme  |  Participants |  Photos  |  Papers