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Executive Forum 2001
26-29 September
Montreux, Switzerland

Is Your Trade Support Network Working?
Programme

Day 1 - Wednesday, 26 September

9:00 - 9:30 hrs: Informal Session: National Export Strategy and the Network

(a review of the conclusions of Executive Forum 1999)
Overview:
Brian Barclay, Coordinator, Executive Forum

9:30 - 10:00 hrs: Informal Session: The Network in the Digital Economy

(a review of the conclusions of Executive Forum 2000)
Overview:
Ramamurti Badrinath, Director, Division of Trade Support Services, ITC

10:00 - 10:30 hrs: Informal Session: Market Analysis Tools for Trade Support Networks

Overview: Friedrich von Kirchbach, Chief, Market Analysis Section, Division of Product and Market Development, ITC

14:00 - 15:30 hrs: Informal Session: Is Our Trade Support Network Working? - Canada's Response

(a presentation and question and answer session)

Moderator: Joseph Smadja, Deputy Executive Director, ITC

Presenters: 
Brian Oak, Director, Strategic Planning, Trade Commissioner Service, and Coordinator, Team Canada Inc., Ottawa, Canada

John Treleaven, President, Saskatchewan Trade and Export Partnership, Regina, Saskatchewan, Canada

Barbara Mowat, President, Impact Communications Ltd., Abbotsford, British Columbia, Canada

16:00 - 18:00 hrs: Executive Forum Opening: Welcome, Introductions and Rules of the Debate

Moderator: J.Denis Bélisle, Executive Director, ITC

Presenters:
Sok Siphana, Secretary of State, Ministry of Commerce, Phnom Penh, Kingdom of Cambodia

Perrin Beatty, President, Canadian Manufacturers & Exporters, Ottawa, Canada

Mr. Ablassé Ouedraogo, Deputy Director-General, World Trade Organization, Geneva, Switzerland

18:30 hrs: Reception

Day 2 - Thursday, 27 September

8:30 - 10:00 hrs: First Plenary Session: Responding to Client Needs: Implications for the Trade Support Network

Moderator: David Syz, Secretary of State, State Secretariat for Economic Affairs, Bern, Switzerland

Presenters:
Suhel Ahmed Choudhury, Secretary, Ministry of Commerce, Dhaka, Bangladesh

Hiroyuki Wakabayashi, Executive Director and Member of the Board, Japan External Trade Organization (JETRO), Tokyo, Japan

10:30 - 12:00 hrs: First Breakout Series: Best Practice Scenarios - Serving Client Needs

    1. The Network's Fundamental Challenge: Addressing Conflicting Objectives
    2. Moderator: Philip Williams, ITC

      Presenters:
      Andrew Crosby, Programmes Director, International Centre for Trade and Sustainable Development (ICTSD), Geneva, Switzerland

      Fabrizio Onida, Immediate Past President, Italian Institute for Foreign Trade.
      Currently Professor, Bocconi University, Milan, Italy

    3. Who's the Client? Segmenting and Prioritizing
    4. Moderator: Sarah McCue, ITC

      Presenters:
      Brian Oak, Director, Strategic Planning, Trade Commissioner Service, and Coordinator, Team Canada Inc.

      Zdenak Kovac, Director, Small Business Development Centre, Ljubljana, Slovenia

    5. Establishing Credibility: A "Full Demand" Response
    6. Moderator: Brian Barclay, ITC

      Presenters:
      K.T. Chacko, Executive Director, India Trade Promotion Organization, New Delhi, India

      Lalith Gamage, Executive Director, Tradenet Sri Lanka, Sri Lanka Export Development Board, Colombo, Sri Lanka

    7. A Trade Support Network for Exporters of Services:  What's Different?

Moderator: Morten Scholer, ITC

Presenters:
Doreen Conrad, ITC

Eliseo Temprano, President, Temprano, Young and Ward Architects Inc., Ottawa, Canada

14:30 - 16:00 hrs: Second Plenary Session: Structuring the Network: Technical and Operational Priorities - Network Implications

Moderator: Peter Walters, Director, Division of Product and Market Development, ITC

Presenters:
Peter Richter, GTZ Adviser, AGEXPRONT, Guatemala City, Guatemala

Raj Makoond, Director, Joint Economic Council, Port Louis, Mauritius

16:30 - 18:00 hrs: Second Breakout Series: Focusing the Network

    1. Is there a Market for Competency Development?
    2. Moderator: Brian Barclay, ITC

      Presenters:

      Osman Atac, ITC

      E. Collins Boateng, Executive Secretary, Ghana Export Promotion Council, Accra, Ghana

    3. Quality: Standards First, then Move up the Value Chain
    4. Moderator: Sabine Meitzel, ITC

      Presenters:
      Shyam Gujadhur, ITC

      A. Aziz Mat, President, Institute of Quality, Malaysia (IQM), Kuala Lumpur, Malaysia

    5. Supply Chain Management: Where Does It Begin and End?
    6. Moderator: Ian Sayers, ITC

      Presenters:
      Alan Day, Executive Consultant, Accenture, London, UK

      Johan Laman Trip, Director, Laman Trip & Partners, Bathmen, Netherlands

    7. Information: But What, For Whom and How?

Moderator: Nadia Hebboul, ITC

Presenters:
Paul Kelly, ITC

José Luis Liranzo, Programme Manager, Trade Information, Caribbean Export Development Agency, Barbados

Dinner Discussion:

    1. The Strategy-Maker's Trade Support Network: Basic Requirements
    2. The Exporter's Trade Support Network: Basic Requirements

Day 3 - Friday,  28 September

8:30 - 10:00 hrs: Third Plenary Session: Coordinating the Network - Who, What and How?

Moderator: Ramamurti Badrinath, ITC

Presenters:
Mr. Antonino Laspina, Director, Promotion Department, Italian Institute of Foreign Trade

Zachary Gichohi, Deputy Chief Executive, Kenya Export Council, Nairobi, Kenya

10:30 - 12:00 hrs: Third Breakout Session Series: Coordinating the Network

    1. Leadership - A Public or Private Sector Responsibility?
    2. Moderator: Doreen Conrad, ITC

      Presenters:

      Mr. Batmunkh Dagva, Deputy Director
      Department of Trade Policy and Cooperation
      Ministry of Industry and Trade, Ulaanbaatar, Mongolia

      Ricardo Estrada Estrada, Executive President, Corporación de Promoción de Exportaciones e Inversiones (CORPEI), Guayaquil, Ecuador

    3. Why Strengthen the Trade and Finance Linkage?
    4. Moderator: Carlo Cattani, ITC

      Presenters:
      Sergio Ortiz-Luis Jr., President, Philippines Exporters Confederation (Philexport), Pasay City, Philippines

      Osei Boeh-Ocansey, Managing Director, Pioneer Food Cannery Ltd., Tema, Ghana

    5. Why Strengthen the Trade and Investment Promotion Linkage?
    6. Moderator: Joseph Smadja, ITC

      Presenters:
      Andrew Proctor, Regional Programme Manager, Asia Pacific Regional Office, Foreign Investment Advisory Service (FIAS), Sydney, Australia

      Geoffrey Da Silva, Chief Executive Officer, The Guyana Office for Investment, Georgetown, Guyana

    7. The Role of the National Trade Promotion Organization: Is There One?

Moderator: Philip Williams

Presenters:
Raúl Argüelles,Vice-President, Export Promotion, Banco Nacional de Comercio Exterior (BANCOMEXT), Mexico City, Mexico

Thomas Aquino, Undersecretary, Department of Trade and Industry, Manila Philippines

14:30 - 16:00 hrs: Fourth Plenary Session: Is My Trade Support Network Working? - Does the Answer Lie with Structure, Systems or People?

Moderator: Hendrick Roelofsen, Director, Division of Technical Cooperation Coordination, ITC

Presenter:
James Van Wert, Senior Adviser for Policy Planning, US Small Business Administration, Washington DC, USA

Qamar Beg, Secretary of Commerce, Ministry of Commerce, Islamabad, Pakistan

16:30 - 18:00 hrs: Fourth Breakout Session Series: Maintaining Network Performance

    1. Attaining Network Efficiencies - What's the Technology Dimension?
    2. Moderator: Philip Williams, ITC

      Presenters:
      Sarah McCue, ITC

      Femi Boyede, Chief Executive, Koinonia Ventures Ltd. (KVL), Lagos, Nigeria

    3. Ensuring Network Sustainability -Who Should Pay for What?
    4. Moderator: Doreen Conrad, ITC

      Presenters:
      J. Treleaven, President, Saskatchewan Trade and Export Partnership

      Alvaro Aguilar, General Manager, Technical Services Division, AGEXPRONT, Guatemala City, Guatemala

    5. Performance Measurement Tools: What Works?
    6. Moderator: Jean-Claude Piers de Raveschoot, ITC

      Presenters:
      Ken Watson, Rideau Strategy Consultants Ltd., Ottawa, Canada

      Mike Hannah, Manager - Government Relations and Policy, Chief Executive's Office, New Zealand Trade Development Board

    7. Performance Measurement Tools: What Doesn't Work?

Moderator: Paul Kelly, ITC

Presenters:
Anton Said, Manager, Business Information and Technology, Malta External Trade Corporation Ltd. (METCO)

Guy M'Bengue, Chief Executive Officer, APEXCI, Abidjan, Côte d'Ivoire

Dinner Discussion:

    1. E- Facilitated Networking - Why and How?
    2. E- Promotion - What are the Implications for the Network?

Day 4 - Saturday, 29 September

8:30 - 10:30 hrs: Group Working Sessions (5 groups): Is Your Trade Support Network Working? - Conclusions and Recommendations on Best Practice

11:00 - 12:30 hrs: Fifth Plenary Session: Review of Conclusions

Moderator: J.Denis Bélisle, ITC

Lunch Discussion: Where Do We Go From Here?

Closing

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