9th TPO Network World Conference & Awards

TRANSFORMING TPOs’ BUSINESS THROUGH INNOVATION
ENHANCING TPO IMPACT ON EXPORTING SMES THROUGH INNOVATION
MATRADE EXHIBITION AND CONVENTION CENTRE (MECC)
KUALA LUMPUR, MALAYSIA, 18 AND 19 OCTOBER, 2012

2012 TPO Network World Conference & Awards
The 9th conference took place in KL, My, in partnership with MATRADE and ITC. 200 participants from 65 countries joined the event and debated and discussed issues concerning innovative TPO solutions.The on-going global economic crisis, unforeseen environmental disasters and social unrest have all added pressure on Trade Promotion Organizations (TPOs) across the world to step up support for exporters and provide new, innovative solution to boost trade. TPOs have to come up with new, innovative ideas, look for alternative business opportunities, and change their strategies so that they can better respond to these challenges.

The 2012 WTPO Network Conference & Awards looked at what TPOs can do to develop and implement innovative solutions to better serve exporters and how these can take advantage of entering new, potentially profitable markets. It explored what TPOs can do to better respond to requests by governments, not only help drive economic growth, but also provide a positive impact on social development.