Introduction
 Who is the Guide for?   |   Objective of the Guide?   |   How to use this Guide? 
Defining Your Business
 Understanding Your Market   |   Assessing Your Institution   |   Defining Your Strategies 
Managing Your Institution
 Business Planning   |   Implementing: Key Areas   |   Controlling 
Delivering Your Programmes
 Programme Planning   |   Delivering Key Areas   |   Evaluating 
CD Map
Useful links
Worksheets
 - Business description  
 - Operation Plan  
 - Marketing Plan  
     -Product
     -Price
     -Promotion
     -Place
 - HR Plan  
 - Financial Plan  
 - Risk Management  
 - Action plan  
 >> Synthesis  
Description
Tips
Examples
Worksheets

Last but not least, the distribution (place) strategy outlines how your institution is planning to deliver its programmes and services to its clients. Describe for all your main programmes and services how they will be delivered to your clients.

Printable version
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