Bridging the Use-Divide Workshop
“Bridging the Use-Divide” is the focus of ITC’s e-Trade Bridge Programme
for SMEs. Its purpose is to enable participants to make rational choices
about why and when to use “e” solutions. The workshop transfers ITC’s
Enterprise Management Development technology to the participants. This
technology will help them to assess “e” solutions within the context of
business strategies and processes needed for building management and
export competencies. ITC’s e-Trade Paradigm which asserts that “e”
solutions are “ways of doing things” and not “things to do” provides the
conceptual framework of its e- Trade Bridge Programme (ETB). This is why
the ETB programme has based its training activities concerning the
implementation of “e” solutions on building management and export
readiness of enterprises.
Training of Trainers
TOT programme is aimed at trainers and counselors from the partner institutions for the purpose of building their capacities to serve their beneficiaries to strengthen the e-competence of SMEs, and provide SME managers with tools and materials that enable them to apply Information and Communication Technologies (ICTs) to their business processes in order to:
- Enhance the development and implementation of their internationalization strategy;
- Identify and research target markets; gain international visibility for their companies; and promote themselves effectively to their client groups world-wide;
- Make use of ICT and e-business practices to improve their business processes;
- Improve the effectiveness and efficiency with which human and technology resources are managed in their company to achieve their business strategy.
The programme contains tools and materials in the following areas:
- Developing business a business strategy,
- Diagnosing management-export-e-Readiness,
- Using e-Trade Tools for Competitiveness,
- Learning from Best-practice Cases on e-Trade.
The e-Nabling SMEs programme was designed for the purpose of developing
and disseminating best practices in E-trade and in the usage of
Information and Communication Technologies (ICTs) to improve business
effectiveness and efficiency. These best practices can then be used as
examples of what can be done in e-trade and with ICTs.
The programme is conducted by National Consultants who searched locally
for SMEs in their respective countries, and give training and counseling
to a group of qualifying SMEs to develop Best Practice cases in the
company’s use of ICTs. The objective is to get cases, which have
implemented the use of ICTs to improve the effectiveness or efficiency of
their business processes. The by-products of the programme is to train a
bigger group of SME managers in strategy design while sharpening the
counselling skills of the consultants to further strengthen the
capacities of the partner institutions.
The Global Network Meeting aims at helping the existing and potential national country partners to develop action plans to deliver sustainable enterprise management development programmes. The participants benefit from an opportunity to learn about the new portfolio of the International Trade Centre (ITC) e-tools for diagnosing and addressing SME problems and also learn from their shared experiences.