Gap analysis tool helps evaluate export readiness

ITC and the Durban Automotive Cluster (DAC) organised a workshop to discuss the implementation plan for the NTF II project during which the Gap Analysis tool was used to evaluate the export readiness of 25 businesses. The analysis showed two groups of companies: mature ones and emerging ones, which have different needs in terms of coaching and advisory services. The action plan identified key elements to be included in the implementation phase including strengthening DAC's capacity to provide SMEs with customised solutions by aligning the appropriate resources and coaching and training of SMEs to develop customised solutions to improve their export potential. The last element can be undertaken in collaboration with CBI, linking to its Export Coaching Programme which will start in South Africa in 2012.